Spring 2008 RTW Womenwear

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(All colour below belongs to Pantone@solid coated.)

1.Pantone 481C 2. Pantone 403C 3.Pantone 7535C 4. Pantone 538C 5.Pantone 7501C

6.Pantone Cool Gray 1C 7. Pantone 7506C 8.Pantone 426C 9.Pantone 7533c 10.Pantone 5415C

Colour theory and principle used:Mono-chromatic colour scheme, emphasis of colour

Main colour: Black , white, grey and brown.

Fall 2007 RTW Womenwear

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All pantone colour below are Patone@solid coated except 6 which is a metallic colour.
1.Pantone 7541C 2.Pantone Hexachrome Black C 3.Pantone 263C 4.Pantone 654C
5.Pantone 533C 6.Pantone PA 8643C(Metallic) 7.Pantone 457C 8.Pantone 7521C
9.Pantone 7436C 10.Pantone 8021C 11.Pantone 7534C 12.Pantone 532C
13.Pantone 438C 14.Pantone 646C

Colour theory or principle used:Emphasis of Colour,Mono-Chromatic colour scheme
Main Colour:Blue, Pink, Black, White and Gold

Spring 2007 RTW Womenwear

Colour Family

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All colour used below belong to Pantone@solid coated
1.Pantone 7541C 2.Pantone 426C 3.Pantone 7532C 4.Pantone 4685C 5.Pantone 660C
6.Pantone 5545C
Colour theory and principle used:Monochromatic and Analogus Colour Scheme
Main colour: White, Grey, Black and Blue

Fall 2006 RTW Womenwear

Colour Family


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(All colour below belong to Pantone@solid coated.)
1.Pantone 407C 2.Pantone 754C 3.Pantone 7533C 4.Pantone 426C 5.Pantone 7504C
6.Pantone 7532C 7.Pantone 1803C 8.Pantone 7519C 9.Pantone 7527C 10.Pantone 5753C
11.Pantone 437C 12.Pantone 553C

Colour theory of principle used:Contrast of Colour,Emphasis of Colour and Balance of Colour
Main Colour:Red, Black, White, Violet and Grey

Tisci's Muse--Mariacarla Boscono

She is an Italian Model.

She helped Tisci to hold the first show and Tisci consider her as a muse.Nearly every Givenchy fashion show u can see her walking along the stage.SHe inspired Tisci in his design journey.

Interview of Riccardo Tisci

http://runway.blogs.nytimes.com/2007/02/28/the-q-a-riccardo-tisci/

I found there is one point quite interesting.He said'They see the garment and they feel an emotion. To me, fashion is more and more about that. It’s not about shocking. It’s about what you want to wear.'His design concept is the same as Hubert de Givenchy.!!!
Unlike John Galliano,he never made any dramatic outfits.Unlike Alexander McQueen,he never made any clothing just to express his imagination and aggressiveness.Yet, he works like what Hubert de Givenchy did,make women beautiful and happy,let them have something that they really want to wear.His success in Givenchy can be explained by the statement he made.

Spring 2006 RTW Womenwear

Colour Family

1 2 3 4
5 6 7 8
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(All colour below are located in Pantone@solid coated.)
1.Pantone 426c 2.Pantone Cool Gray8C 3.Pantone 2635C 4.Pantone 5235C
5.Pantone 436C 6.Pantone 4703C 7.Pantone 526C 8.Pantone 5245C
9.Pantone 527C 10.Pantone 656C 11.Pantone 5575C 12.Pantone 7541C

Principle or colour combination used:Mono-chromatic scheme ,Repetition of Colour,Contrast of Colour
Main Colour: Black, grey , violet and white

The current designer---Riccardo Tisci

Riccardo Tisci (b. 1974 or 1975) is an Italian fashion designer. He graduated from London's Central Saint Martins Academy, and in 2005 was named creative director for Givenchy womenswear, haute couture and in May 2008 he was named as menswear and accessories designer of the Givenchy men's division.
His apparent fascination with Gothic touches (dark, languid dresses on sickly models for fall couture) and space-age minimalism (one ready-to-wear show featured white-clad models drifting aimlessly around a sterile-white sphere) have drawn new attention to the Givenchy brand. Reviews and output so far have been mixed and inconsistent, but many, including influential fashion critics (such as Cathy Horyn of the New York Times and Suzy Menkes of the International Herald Tribune) have homed in on Tisci's conceptual leanings, as well as his future potential for revitalizing the Givenchy brand and infusing it with his precision and imagination
(information from wikipedia)

Beside the above information, there are 2 points that I want to mention.
First, he was raised in an extreme catholic family, I think his design was affected by the ealy day of life in church or about medieval style, such as the glass picturing jesus life and the gothic building syle of the church and cathedral.It suggests why he is so in favour of the gothic style and romanticism.

Second, when he was born, his father died and his mothers needed to raise 9 children including 8 girls and him.This provided a chance to him to observe the nature or the beauty inside women and the tough side of a woman. Therefore he is capable in giving different image of a woman, like the tough and glam look in 2008 fall ready to waer and bloody but sexy look fall ready to wear in 2006.

Designer's history affects the use of colour mainly.Black, not only is the symbol of elegance, but also about something dark, something like gothic, something powerful.Thats why black is always the main colour of Givenchy designs.

Givenchy Ad for perfume

http://www.youtube.com/watch?v=hCEdsuxDMps

Here is a link about Givenchy perfume named 'very irresistable'.

In the video u can see that the scenario is based on the 50s'-60s' of Europe, it show us a very beautiful moment of the old society by using simple monotone colour to raise our imagination..Umm 50s'? wasn't the time that Hubert de Givenchy found the fashion house ? Superfically, it is just selling a product about past glamour, however it helps us to recall the founder and his design element:elegant and irresistable.

Another ad of Givenchy perfume(Angel or Demon)

http://www.youtube.com/watch?v=NPTswZP-Avc

Here is the ad of Givenchy perfume(Angel or Demon).
In this ad, all the people are wearing black except the model walking dresses in white. But the black mask make up on her face truly give me the sense of sexyness rather than using the mask.
White is another colour used by Givenchy except black, the reason is quite simple, they try to use to use contrasting principle to make people focuing on the ad and outfits.

Master and friend

Unlike Audery Hepburn, this friends did not wear any clothing made by Hubert de Givenchy, instead he taught him about the rule of design and life, and he is Cristobal Balenciga, the famous Spanish-born couturier.

Rather than calling Balenciga as a master,he would likey to call him a spiritual brother.'Never work against the fabric' was the design rule that he tuahgt Givenchy.This helped him to create his timeless elegance.The classic but never be forgotten masterpiece- the little black dress was an evidence to this rule.Besides, Givenchy learned from Balenciga's simplicity and knew that lines and forms should be the most important.Sometimes they even spent hours to discuss how to construct a single sleeve.He may be one of the most important person to Givenchy's sucess in the industry.

'All these information comes from a book called 'The Givenchy Style''

Colour Family Exercise

Audrey Hepburn featuring Hubert de Givenchy

Hubert de Givenchy hasn't been yet well known until he met his superstar cilent -Audrey Hepburn.She was an elegant ,popular and beauty young actress.Both in movies and the reality,Audrey Hepburn added excellence to his designs. Here are some movie shots and some pictures.

This is a link of youtube about the film 'funny face' which you can see his designs in the movie.

http://www.youtube.com/watch?v=vU9VhPTJrcY

Colour scheme

Achromatic and analogic colour scheme Triad and mono-chromatic colour scheme

Complementary colour scheme Complementary and triad colour scheme